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Client Spotlight: Frank Family Vineyards

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Client Spotlight: Frank Family Vineyards

Located in Napa Valley's historic Larkmead Winery, Frank Family Vineyards offers handcrafted wines that live up to the heritage of the land. Frank Family Vineyards is one of the most sought after tasting rooms in the Napa Valley. It has been voted best tasting room in the Napa Valley for 8 years in a row in the bay area's A-List competition.

Frank Family Vineyards has been a Left Coast Marketing client since September of 2016 and came to us with a vision of creating a custom magazine to offer their wine club members twice a month. Design and Custom Publishing, being our area of expertise, we were excited to turn this vision into reality. The custom magazine features; tasting notes for current wine releases, articles about winery staff and events wine pairing recipes and much more. This custom magazine was, and is, very important to everyone here on the Left Coast Marketing team, and is one of our favorite creative projects to produce.

During the end of 2017 Frank Family Vineyards created a blog feature that their wine club members really took to, the blog is a new way for their customers to connect with the winery; and a way for Frank Family to deliver a little bit of  Napa Valley into their homes. Frank Family plans to carry this fun, and engaging marketing initiative into 2018. Check out the Frank Family Blog here!

We have loved working with Lauren who is the Marketing Coordinator at Frank Family, when asked what their 2019 marketing goals are, she responded by saying, “All roads point to our 25th Anniversary. Our 2018 marketing is built around that—since our doors opened for business in 1993, we have done so much to create more than a place; more than a wine. We have created memories, experiences, and connections with people all over the world to last a lifetime. Rich and Leslie Frank are visionaries—they seek greatness in all that they do, down to every last detail. Todd Graff, General Manager and Winemaker, makes the vision into a reality. Our marketing this year will highlight how far we have come, as well as look forward to the next 25 years!” We love that so much,  congrats on 25 years from everyone here at Left Coast Marketing. 

Frank Family Vineyards continues to be one of our favorite clients here at Left Coast Marketing and we look forward to many more creative projects with them in the years to come.

By Sarah Seabourne

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A Little Family Called Benziger

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A Little Family Called Benziger

The beautiful Benziger Family Winery was founded over 30 years ago when members of the family introduced a new light into the world of wine, making green farming mainstream. They value three things: family, wonderful wine, and a healthy vineyard. You cannot visit the winery without indulging in all those values. From their warming staff, to memorable wines and beautiful landscape, Benziger tops the charts when it comes to Sonoma Valley destinations. 

Working with people who cherish the same things we do is a blessing, that is why we love having Benziger as one of our Clients. They make the job feel less like work and more like a fun and rewarding hobby. We have had the honor of working closely with their marketing and design departments on product and on location photography, wine club newsletters, and even their annual holiday catalog.

Designing newsletters has always been a secret favorite of ours because we get to step away from some of our normal projects and bring a little more creativeness to the Design. Whether that be experimenting with different colors, layouts, shapes and fonts; do not get me wrong we do that with other projects as well, but newsletters always bring a little extra fun and challenge to us. This spring we even got to dive into designing newsletters for the sister winery, Imagery. The Design for Imagery took a more modern approach which was refreshing. See the finished product below! 

Not only did we design the newsletters for Imagery and Benziger this spring, we also got the chance to do the Photography for the annual Annual Holiday Catalog as well, which expanded on the newsletter design elements and provided something special for members to enjoy when they open their delicious box of wines

Of course you cannot have Design without Photography! We are lucky to have Benziger utilize us for Photography as well. We love visiting the winery itself and it is way more fun doing a photoshoot on location than in the studio. The last two years we shot on location for their holiday catalogs and even for a Food & Wine Magazine. Every chance we get we love going out to the winery because the people are great, the wines are spectacular and the landscape is breathtaking. 

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Sign Up Now - Fall Issue coming up soon!

We are getting ready to publish a REDESIGN of our Wine Country Lifestyle's seasonal magazine for the Fall Issue!  We are rather excited to announce this endeavor and cannot wait to show you the real deal.  Reach out to us TODAY to sign-up for your own customized issue.  The gears are already cranking!

What is Wine Country Lifestyle?  It is a customized magazine.  Our magazine merges custom content about your business with articles about local places to stay and activities to do.  What do WE provide?  Not only do we put the magazine together for you, but we provide the brand, a table of contents, and four articles on local destinations.  Each article talks about either "Taste," "See and Do," "Stay and Play" or "Farm to Table."  The purpose of the magazine is to entertain your customers through features of places where they can actually visit and experience all thanks to your business for dropping the magazine into their hands. Whoever your customer is, we are confident that they will appreciate the content provided by our Wine Country Lifestyle magazine.  

What does the FALL Issue include?  Well, we don't want to share everything just yet...  we will save that for those who sign-up.  But we can tell you that we went on a Safari ride recently, just so that our team could get a real feel for the article on Safari West!

As a side note - we are keeping it local.  Not only do we include content about local businesses, but we also have a team of local talent to get the job done.  From writers and editors to photographers and designers, we take pride in providing local talent for a true taste of the Wine Country.  

Go for it.  Get a magazine customized for your business at reasonable price.  Visit our Magazine webpage to get in contact with our team.

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