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 A Day in the Life on the Left Coast

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A Day in the Life on the Left Coast

At Left Coast Marketing & Design we have five core values we hold very close to us. These values are something every member of the team upholds, making sure we get the work done and have fun doing it. We believe these to be very important aspects of our business model ensuring our work is efficient and effective.

1. Customer Service is our #1 Service

2. Project Management is in our DNA

3. Love What You Do

4. Love Who You Work With

5. Work + Life = Balance

Whether we’re working on a design project, strategizing a digital marketing plan, or in the studio for a product shoot, we always make sure to keep our values in mind. It’s rare you find work which includes client visits in one of the most beautiful places in the world, Sonoma County and Napa Valley wine country. Below, we’ll show you a behind the scenes look at Life on the Left Coast and the madness to all our methods.

 

1. Customer Service Is Our #1 Service - Our clients are our #1 priority. We make sure to do all we can on our end to satisfy the needs of those we with whom we are doing business - having a plan, staying organized, and keeping a clear line of communication really strengthens the relationships we have developed through the years. Product photoshoots, for example, can be hectic at times, but always come together with an organized plan. We have our photo studio separate from the office, and if desired, we even go in to the clients’ studio space to get the job done! After the shoot, come all the edits - quite a timely process, but staying organized is what gets us through to a successful outcome.

2. Project Management Is In Our DNA - Design is one part of the creative services we offer, whether you need a logo refreshed, a brand revitalized, or innovative print material completed for your company, we got you covered. Our project manager, Jon Strachan, keeps his head fully wrapped around all of the projects coming down the pipeline to ensure efficiency and successful completion of projects on time and in budget. With more than 50 open projects at any given time, it is important for everyone on the team to understand and apply the importance of project management. Once we have full control over the projects at hand, we are then able to take our creative powers and put them to use. We work as a collaborative team and love to have brainstorming sessions to let all creative perspectives run free!

3. Love What You Do - One of our favorite tasks here at Left Coast are client visits! This means going out in the field and reaching each and every client. This point of contact means so much to us; we try and go as often as possible - after all, customer service is our #1 service! We love helping develop and execute innovative plans for our clients in their digital marketing and design efforts, making sure they have everything they need to carry on their business with a strong and consistent web presence and print materials.

4. Love Who You Work With - The team at Left Coast Marketing & Design is small but mighty. With less than 15 people on the team, we have a strong group of creatives putting their minds together to bring Sonoma County and Napa Valley closer and closer to achieving their marketing and design goals. There is nothing better than team lunches, jokes at the office (thanks to Jon and Dan), and client team outings! We can’t wait to see the team grow and the business thrive!

5. Work + Life = Balance - Mixing work with pleasure is an unstated rule here. We give our team the freedom to get their work done in their most productive place. Out by the pool, in the home office, or even working vacation-style from places like Tahoe and Cabo! It just makes Life on the Left Coast that much sweeter! We all have our sanctuaries and favorite spots and we are so lucky we are not cooped up in a cubical all day long!

 

Is your business in need of a great team to help elevate your brand with Digital Marketing or Design?

We're looking forward to hearing from YOU!

 

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Photography is Our Backbone

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Photography is Our Backbone

Every business starts with an underlining passion. A passion that motivates one to do what they love everyday and be happy. Left Coast started with that passion for Photography. It is our backbone and it is what has helped create our business as well as grow our business in the world of Design and Marketing

Over the years we have worked with a variety of Clients that have allowed us to learn, grow and succeed in the Photography side of our services. Through photo-styling Beauty Shots to getting the lighting just right on Product Shots, Photography is something that has challenged us to improve and become the most successful that we can be. 

It is our baby and we look forward to continuing this passion of the many we have with you. 

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New Team Members!

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New Team Members!

We are so excited to announce that we have two new team members joining our family at Left Coast Marketing. Fresh faces and ideas are always a plus to the work place and we cannot be more happy have Michelle Wing & Rachel Edler on our team.

Meet Michelle! She found her career path after visiting Chilean wine industry in 2002. After spending a couple weeks in Chile, learning about wine production, exporting, distribution, and marketing, Michelle never looked back. She knew then, this was the business for her. As a double graduate from Sonoma State, with both her BS and Executive MBA in Wine Business, Michelle started mixing her creativity and functionality to build brands and grow businesses. Her background has been with both small and large wineries such as Sebastiani, Sonoma Cutrer, B.R. Cohn and Little Vineyards working in both marketing and DTC. Her amazing background in wine business allows her a special view into the world of Project Management here at Left Coast Marketing. Michelle is already blowing us away with her deep understanding of the business, the culture and the people and we want to introduce her to you. 

Meet Rachel! She comes from a diverse background of product development, packaging and web design. She started her career at promotional product companies designing items for brands such as McDonalds, Lucas Arts and Showtime. After receiving her A.A. in Graphic Design, she moved on over to the wine industry where she took on many exciting marketing and brand development projects. Rachel is passionate about graphic design and typography. In her free time she volunteers her design and marketing skills for several scientific and animal rescue organizations. We are so excited to have her creativity and excellent design skills on our team of designers. Rachel is a lifelong learner, and while she is not getting carried away in designing she is pursing her next degrees in anthropology, philosophy and history. Say hello to Rachel!  

~by Digital Marketing Coordinator, Mallory Anderson 

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