Viewing entries in

Taking You on a Behind the Scenes Look to Product Photography


Taking You on a Behind the Scenes Look to Product Photography

Every week we get to work on product shots ranging from all our different Clients. Stacey, one of our excellent photographers, takes you in a behind the scenes look to her weekly routine and creative process. 

Stacey has always had an eye for design. She has been working in the wine/hospitality Industry for the last 20 years which has enabled her to stay creative with designing events, tablescape's, merchandising, etc. Beauty shots and lifestyle shots allow her to translate her passion for design to another field - photography! Being a part-time photographer at Left Coast since day one she is now going full-time and enjoying every minute of it.

"It all starts with the label", Stacey tells. Whether it is white, red, rose...the label determines the feel of the shot.  Unless given direction from a Client, Stacey moves through her creative process in testing different table settings, backdrops, photo styling with props, and lighting all to capture the true beauty of each bottle.

"Lighting is the most important!" 

With the right lighting and angles of light the bottle can give off a different mood. It can create shadows or white out specific spots, all to create a sense of emotion or feeling to convey. 

The post production is where the fun comes in. It is where perfection takes place between editing the colors and pulling out shadows where they do not belong. A lot of time and detail go into this step to ensure the final product is what the Client needs. 

One of the greatest challenges photographers face is making sure they are on the same page as the Client.  Photography is subjective and sometimes a photographer will try something and really like it but is not sure if the Client will like it as well. But that challenge is rewarded when the Client is happy, and that is one the best things about photography. Being able to be creative, having fun setting up photoshoots and making sets and shots look pretty are all the best parts in doing product photography. As Stacey and many other photographers would say, seeing your photograph on a Clients website, advertisement, in store displays, or anywhere is the best part because you know you made that Client happy and that is most rewarding. 



Get on Game with Your Holiday Marketing

Business is all about timing.  Get going with your own Holiday Catalogs, Customized Magazines, and Maga-Logs before it's too late.

September marks the beginning of the season.  We jump from Summer to Winter in one breath.  If you aren't looking forward, then you are already behind.  Let us help you be at the head of the curve this season.

We offer:

  • Holiday Photography

  • Holiday Catalogs

  • Customized Magazines

  • Maga-Logs (super optimized, super R.O.I.)

We have a solid team of designers, marketers, copywriters, and creative thinkers that are ready to tackle your holiday project.  Small business owners need every extra moment of time, especially during this season.  Allow us to be your extra hands on board!




Let us capture your new photos for a fresh look this season.

We offer a complete set-up of your merchandise in real settings.



Find inspiration by flipping through Lambert Bridge and Roblar's 2014 Holiday Catalogs, below.



Inspired and curious?  It never hurts to ask.

Fetch yourself a custom quote for your print idea today.



We are doing a Holiday Road Show!

Well, we may not be SO Tommy Boy style, but it will be a good time!

Well, we may not be SO Tommy Boy style, but it will be a good time!

Keep your ears perked, you may hear us from miles away!
Our sales team is out to discuss our services to support you in the holiday season.

This Week's Schedule:

  • Wednesday:

    • Dry Creek Valley

    • Alexander Valley

    • Healdsburg

  • Thursday:

    • Russian River Valley

    • Santa Rosa

  • Friday

    • Napa Valley

    • St. Helena

    • Calistoga


Left Coast Marketing Adds Exciting New Services and Key Team Members


Left Coast Marketing Adds Exciting New Services and Key Team Members

Left Coast Marketing has expanded its service offerings to include digital marketing (email marketing, web and social media content publishing), graphic design, printing and custom publishing services via Wine Country Lifestyle Magazine - a custom magazine, tailored to wine clubs. Left Coast Marketing is also excited to announce the addition of new team members, including Marcy Joyce as Creative Services Manager and Sue Straight to lead the Digital Marketing division.