California Wine Country is left heartbroken after the destructive wildfires burned through the beautiful landscape that so many of us call home. Although so much is lost, the determination to come together and help is what these communities are all about. There are so many amazing organizations and ways to get involved, below are five ways to help victims of the devastating Northern California fires.


  1. Russian River Brewing Company : Russian River and King Ridge Foundation have started a website where you can donate money and view a list breweries that are each releasing one of their signature beers under the Sonoma Pride label with 100% of the proceeds being devoted to the Sonoma Pride fundraising effort.

  2. Donate: Petaluma officials have posted on social media asking people to donate supplies, including baby food, pet food, water, blankets, and toilet paper, to evacuation centers (NBC Bay Area has a full list of drop-off locations).

  3. Red Cross:  The Red Cross helps distribute disaster relief aid. Not only can you make donations online, you can also call  1-800 RED CROSS or text REDCROSS to 90999 to make a $10 donation.

  4. Volunteer: Airbnb has activated its Open Homes program for the North Bay. The program allows hosts to open up their homes for free to people needing shelter. The company released a statement saying it was in need of more hosts to volunteer. Find out more here.

  5. Sonoma County Office of Education: The education office is organizing funds for schools and students that have lost everything in the fires. You can make a payment to a school district of your choice here.

Left Coast Marketing would like to thank the firefighters and first responders who risked their lives to save the lives of so many in our community. We will continue to support our clients in every way possible particularly those whose employees have been impacted directly, and indirectly by this devastation in our community.


"...and this too shall pass."